How to create a flourishing shopping street. You have a business in the town centre or a main street and you’d love to have more customers spending more money. But, on-line shopping, big box stores and retail malls are sucking the life out of your shopping precinct. In this series of short training videos, we are going to show you four ways you can fight back … and create a flourishing shopping street where every business prospers, including yours.

What you’ll learn in this course: • How to spot the subtle barriers that quietly turn customers away. • How to attract more walk-ins without spending a cent on advertising. • Real-world examples of small businesses that boosted their sales fast.

What you’ll learn in this course: • How to stage experiences that customers love, remember, and share • How to create meaning, emotion, and connection — the true drivers of sales • How to amplify buzz by working together with neighbouring businesses • How to build a street people feel at home in — a true civic heart